Report: Amazon to sell ads on the Kindle Fire’s welcome screen

If you’re the owner of a Kindle Fire running the stock version of Amazon’s fork of Android, you could be seeing ads on the device at some point in the future. According to Adage, Amazon is looking to sell ads on the welcome screen of its popular Kindle Fire tablet. At the moment, there’s no telling if these ads would appear when the device is powered on or when it’s powered off. Additionally, it’s not clear if these ads will be pushed out to current Kindle Fire owners or if Amazon plans on releasing a newer ad-supported version of the Kindle Fire.

According to an ad executive, Amazon is looking to get at least $600,000 from advertisers for a package that places their ad on millions of Kindle Fires for a period of 2 months.

While I don’t agree with Amazon pushing these ads to current Kindle Fire owners who purchased their device ads-free, I do think that it’s a great idea if they released a cheaper version of the Kindle Fire which contained these ads. By doing so, they will give more people a chance to get a nice tablet in exchange for viewing some non-obtrusive ads.

Let us know what you think about this whole deal. Would you purchase a Kindle Fire if it was cheaper than $199 but contained ads?

Source: Adage | via The Verge